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About Introduction Complimentary Package (free): SEO directory listing and access to official press release APAC Insider is excited to announce the return of the Australian Enterprise Awards for an eighth consecutive year! Australia represents nearly a quarter of our 105,000-strong circulation base, and so over the years we have been committed to shining a light on the very best of Australian business. Australia is known for its diverse and resilient economy, with the country experiencing an uninterrupted period of growth over the three decades prior to the COVID-19 outbreak of 2020. In the years following the pandemic, Australian industry has experienced various challenges but has been recovering at a quicker rate than many of the world’s other top economies. In fact, Australia currently ranks as the twelfth largest GDP worldwide, which it has achieved despite its much smaller population in comparison to the countries placing higher in the list. Australia’s economy generates over $4.5 trillion in output, with the Manufacturing sector being the biggest contributor to this at a fifteen percent share of total output. In terms of revenue, Banking and Finance is Australia’s biggest industry, generating over $360 billion in 2023. Today’s financial landscape is increasingly turbulent, with volatile inflation rates, stunted revenue growth, rising funding costs, and regulatory issues just a few of the challenges faced by the sector. These hurdles do, however, also present a lucrative opportunity to those who can adapt to changing customer demands and fulfil the latest technology and sustainability standards that are transforming the Finance industry. Technology and digital adoption are a major influence not just on Finance, but on multiple segments of the Australian business landscape. The Healthcare and Retail sectors are both evolving rapidly, with digitalisation at the core of this transformation. Companies who can effectively harness developments in automation, data analytics, and personalisation will improve their efficiencies, drive growth, and provide a more streamlined customer experience. A 2020 survey of CEOs by professional services group PwC showed that 73% of Australian CEOs view the speed of technological change as an obstacle to their business growth. This statistic reveals just how much a company can benefit if they are able to stay on top of this trend and implement digital technology into their operations ahead of their competition. Complimentary Package Bronze Package 1,355 AUD Full page editorial Bespoke trophy Personalised digital logo Feb22538 Isla Social is a full-service digital marketing agency that works with local and international brands across the retail, beauty, and lifestyle industries. We went behind the scenes to find out what makes its team the Leading Specialists in Social Media Marketing in New South Wales. Isla Social has a mission to increase the reputation of its clients and increase their online visibility. The team want to help their clients feel good when it comes to their marketing and online brand and one of the major ways they can do this is by providing an expert service. It isa also the team’s versatility which helps the company excel, providing a broad range of services which help small businesses grow into powerhouse brands in the online space. Social media marketing can take a company right to the very top. All of the social networks are continuing to increase and grow on a scale that no one was able to predict. The problem for some companies is that they do not know how to manage their online brand or simply do not have the time. That’s why Isla Social and the team’s skillset are so in demand, specialising in paid advertising on social media, marketing, and, of course, content creation. In any world of social media, content needs to be created in order to have a thriving account. Companies will need to use social media if they are looking to reach a new audience. Social media marketing aims to increase brand awareness, drive website traffic, generate leads, and ultimately boost sales and revenue for a business. It is an essential aspect of digital marketing and requires a deep understanding of the target audience and the social media platforms being used. In naming Isla Social as Leading Specialists in Social Media Marketing in New South Wales, it was important to understand what makes the company tick and what each player takes note of. Interestingly, we noted that the team’s core values are cemented in the three Ms - Marketing, Mindset, and Manifestation (goal setting). That is something that sets the company apart from its competitors, and clients are attracted to these goals. Following this mindset allows clients to understand and believe that it really is the company to work with. This mindset stems right from the top. The management team truly believes that in order to be successful in business, you need to have a combination of the three Ms. This belief is evident right through the company and is an integral part of its interview and hiring process. Every member of the team has to have this belief and follow these goals in order to enhance and grow the business. Since 2018, this mission and these beliefs have been fundamental to not only the clients but they have also been a major part of the business’ success. If anyone in the business didn’t conform to achieving these goals and having these beliefs, then the company wouldn’t be able to deliver the outstanding service that it does to clients. It is not only Isla Social’s success which has contributed to this award but also the success that it has achieved for its clients. It is the dedication to achieving success for its clients which makes the company stand out. Working hand in hand with clients and offering a uniquely bespoke approach, Isla Social has excelled as a social media marketing agency. The company has provided and delivered copy and content, as well as social media posts, to a range of high-profile clients, all of whom are always very happy with the work output and delivery, as reflected through its reviews. A constant presence when interacting with clients and the hands-on approach delivered by Isla Social ensures clients are never let down. Thanks to the team’s dedication and delivery to clients, as well as conforming to the three Ms and the company’s beliefs, Isla Social has been able grow brands from the beginning and as a result, become the fantastic business it is. Ultimately, the secret of Isla Social’s success is the goals that the team conform to. Almost every aspect of the success can be related back to their effort and cohesiveness. Company Name: Isla Social Contact Name: Bonnie Paterson Web Address: www.islasocial.com.au Leading Specialists in Social Media Marketing - New South Wales Jan23861 www.apac-insider.com
redhotblue is a creative marketing agency located on the Whitsunday coast in regional Queensland, Mackay. Its team of 10 specialists deliver bespoke work throughout the region and across the nation, and have been recognised for their work with a number of prestigious awards across the business landscape and creative industry – including within APAC Insider’s Australian Enterprise Awards 2023. We got in touch with Founding Executive Director, Jody Lee Euler to learn more about this outstanding firm. Last year was a big one for redhotblue, for it reached the incredible milestone of 25 years in business, during which time it has evolved to meet the needs of the market, changes in technology, and delivery methods. It is recognised as an organisation that, despite its regional location, delivers work that sits head and shoulders with its city counterparts. This has been a key factor in the company’s success and the calibre of clients it has attracted over the past two decades. As a multi-facet agency, redhotblue provides clients a streamlined and consistent approach to all marketing needs. This includes marketing and communication strategies combined with execution of all creative, with the ability to take the seed of an idea or spot an opportunity not often considered and turn it into a success story. All work is produced by an exceptional team of professionals at the pinnacle of their careers and ranges from brand development and corporate materials, video production, social media management, digital communication, websites, advertising, and event concept and management. The agency serves a variety of clients, from start-up entrepreneurs through to national organisations with global presence, including fashion designers, engineers, government representatives, the mining sector, developers, estate agents, hospitality, scientists, and the beauty industry. The redhotblue team commences a client project with quality consultation, working closely with them to establish strong working relationships and gain a deep understanding of their business values and goals to ensure all strategies are achievable. Jody Lee Fuler says, “At redhotblue, creativity with purpose comes as standard. If you’re looking for an agency that can truly develop and execute a unique marketing message for any business, then there’s no team better equipped. However, it’s their ability to uncover and dissect the many layers of their clients’ businesses that sets them apart from those who take a cliché and obvious approach.” Her team live and breathe the ethos of ‘Intelligent Creativity’ – the perfect mix of their years of direct experience in the industry, proven success stories, invaluable knowledge, and a natural level of strategic thinking. Combine this with a desire to succeed from extraordinary designers who have mastered their craft and the ability to bring anything to life, and you start to understand what ‘Intelligent Creativity’ truly means. This goes hand in hand with the agency’s internal culture, one which Jody has been praised for on a regular basis throughout 25 years of operation. She tells us, “‘Create without Limitations’ has been the mantra of the business from humble beginnings in my parents’ rumpus room. This reminder is ever present in the form of a floor to ceiling graphic in the company boardroom for all to view.” She continues, “We are known as a dynamic, larger than life, colourful, and enthusiastic company who love nothing more than to turn visions into reality. This is not just in the sense of the work we produce for our clients but is also a large part of how I support each team member in their own dreams and desires.” An open plan studio allows for free-flowing conversation and rather than be locked away in her own office as many directors and managers are, Jody is immersed within the team. She makes it a point to truly get to know her team and what is important to them both in a professional and personal landscape. She is sure to provide flexibility to parents to allow them to feel they can succeed in their desired profession while balancing the needs of their families. And team members that wish to go on working holidays to other countries have remained a part of the business through the ability to Creative Agency of the Year 2023 - Central Queensland Jan23190 Atelier Sisu looks to push the boundaries of the intersection between art and architecture. For their work in the sphere and on the back of the studio’s success in the Australian Enterprise Awards we spoke with creators and artists Zara Pasfield and Renzo B. Larriviere to find out how they endeavour to innovate. Many would argue that the line between architecture and art is growing smaller by the day, if indeed there is a difference. After all, architecture is art made manifest and living, something we physically explore and observe, work in, and live in. Zara and Renzo understand this more than most, and have cultivated an exceptional reputation for designs that seek to balance and navigate the equilibrium between architecture, design, and artistic expression. Based out of Sydney, Atelier Sisu has become an acclaimed presence in the APAC region and beyond. Spearheaded by the combined efforts of Peruvian sculptor and industrial designer Renzo, and architectural designer and artist Zara, Atelier Sisu harnesses a multi-disciplinary team to create – in their own words – “experiential environments, installations and unique sculptural architectural pieces.” Renzo continues, “We call it Artchitecture, and focus in on the realm of public art. We believe, all of us, in the democratisation of art. That is to say, bringing art from restrictive galleries and into the public eye, into the public realm; bridging the gap between cultural institutions and the urban fabric.” “Atelier Sisu believes that art should be accessible to all, and should exist to service the cultural needs of a community. Our work focuses on subject matter that is universally accessible, across cultures, age groups, languages and socio-economic backgrounds. Public art should not require an explanation, but should allow audiences to interpret their temporary environments in an instinctive and inclusive way,” Zara adds in agreement. This is an interesting perspective – after all, architecture is, by its nature, public. It is art fully on display and visible to all those who walk past its façade. It can never be closed away, or hidden from the masses, or behind glass walls. Architecture is art made massive and looming, endeavouring to revel in the balance and space between form and function. Atelier Sisu thrives in this space, and nurtured an award-winning reputation through its work as a result. “Atelier Sisu has gained global attention for our iconic Bubbletecture artworks entitled Ephemeral and Evanescent. This collection consists of larger than life bubble structures that allow the audience to explore the pavilion-esque forms from around and underneath each piece. Constructed from dichroic film, light is refracted, splitting the light wave lengths. These unique properties allow the audience to experience the work in different ways each time they encounter the artwork. The series has collected numerous industry accolades since its debut in 2021,” Renzo explains. It would not be hard to imagine a city as an evergrowing landscape of artistic expression. With each building adding to the greater canvas, experimenting with styles and colours. This is a view also held by Atelier Sisu, as Zara moves on to discuss in more detail. “Cities are spaces of growth, development and connection. In order for a city to be successful, it needs to breathe and grow. They are individual beings, defined by the people and its history. The temporary activations, such as the pieces that Atelier Sisu create, reflect the cultural and social values of a place at any given moment, further contributing to the sense of place and belonging of a city. “Of course, the specific medium of public art does provide its own set of unique challenges and parameters by which traditional art mediums are not necessarily bound. A city encompasses a feeling “Audiences need to be able to engage with the art or architecture irrespective of culture, language, age group or socioeconomic background.” Most Experiential Art Installation Company 2023 “Exploring the intersection between Art and Architecture.” Australian Enterprise Awards 2023 Featuring: Tax & Business Services Your Business is our Business - Your Success is our Reputation Maz (Marylin) Schirmer is the mastermind behind Creatrix®, the revolutionary breakthrough healing programme that has been developed exclusively for women and is unlike any other programme on the planet. Utilising unique, powerful tools created especially for the female psychology, Maz and her company, UN-Institute of Women™ (UIW) are on a mission to certify life coaches, practitioners, and female leaders, to use Creatrix® (and Transformology®) as their programme of choice, so they can achieve exceptional results. TM Most Innovative Female Empowerment Program 2023: Creatrix® Get ACCREDITED to Deliver the: Gold Package Your company logo on the Front Cover Double page spread Bespoke trophy Personalised digital logo Personalised digital certificate 2,995 AUD Silver Package 1,860 AUD Double page spread Bespoke trophy Personalised digital logo Personalised digital certificate Only 10 Available Zoom daily. Random acts of kindness are not uncommon, either, not just from Jody herself, but from team member to team member. She comments, “An environment such as this provides a sense of belonging where people flourish and don’t feel replaceable. It is a business people want to be a part of.” When it comes to adding new people to the team, this isn’t something that redhotblue takes lightly, having worked so hard to build a strong reputation not only for the remarkable creative it produces, but as a business as a whole. While quality of work and skillset are needed to fit in with the team, high expectations, personality, and attitude are equally as important, if not more so. Jody states, “The most integral part of our work environment is being a good human, strong work ethic, a desire to succeed, and treat redhotblue and its team as if it were their own.” Thus, this dynamic team have a string of accomplishments as long as they are broad. There is nothing this team of exceptional professionals can’t achieve, and the success they have been recognised for across a diverse range of industry sectors is worldclass. Everything they create is custom-designed with purpose and intent. There are no shortcuts, cookie cutter options, and most certainly no templates. Every project regardless of size and budget is approached with dedication and the same high-level approach only those with experience can achieve. Notably, one of redhotblue’s most significant projects was accomplished during the covid pandemic thanks to the team’s ability to change gear and embrace technology. It was a charity event that is typically held in an offsite location to a physical audience of 1,000, but the redhotblue team adapted this to a broadcast across the nation to five-times that number! Also during the pandemic in particular, the agency noticed how non-experienced people have been feeling they have the capability to run their own social media channels. It seems the reality in most instances is there is a distinct lack of strategy and marketing acumen to approaching social media in this way. While the pandemic did have an impact on the digital landscape and more specifically social media, the agency found that it mainly benefited. Jody says, “The benefits to our industry have been phenomenal and have allowed opportunity that otherwise would have been out of reach in previous decades.” Now, the redhotblue team is focused on the future and is incredibly excited about expansion into new locations across the nation. Jody tells us more about what’s to come: “Sharing the wealth of knowledge and expertise we have fine-tuned during 25 years in business with clients is our focus. Helping businesses reach their full potential through marketing with a purpose and working with a team that has a keen sense of seeing beyond and the rungs on the board.” Company: redhotblue Contact: Jody Lee Euler Email: [email protected] Website: www.redhotblue.com.au of public ownership from its community. This is an important point that needs to be carefully considered when artistic intrusions and urban interventions take place. As such, temporary public artworks require the inherent adaptability in order to form a relationship with the spaces in which they are situated. This allows them to act as an integral catalyst for engagement in the arts within a community.” Art is essential for any culture and its people. It is the expression of basic freedom, creativity manifest and incarnate. Cities are the cultivation and collaboration of hundreds, thousands, millions of people contributing towards a greater goal, over time. As creators, Zara and Renzo encapsulate the essence of a space through their pieces, invigorating the environment through experiences that capture imagination and possibility. There are few studios – in any location around the world – that are exploring the nature of art and architecture on the scale of Atelier Sisu, or with its drive and ethos. For that, the studio was recognised for its outstanding contributions in the artistic sphere. Atelier Sisu has a history of award-winning success and innovation. 2020 - INDEF Design Awards- WINNER 2020 - LOOP Design Awards - Honourable Mention 2021- DEZEEN Design Awards - Long List 2021 - GRAY Design Awards- Short List 2022 - Architecture and Design Community Awards- SECOND PLACE 2023- Australian Enterprise Awards - WINNER Company: Atelier Sisu Name: Zara Pasfield and Renzo B. Larriviere Email: [email protected] Web Address: www.ateliersisu.com Address: Alexandria, NSW
May22253195 As one of the world’s leading emerging economies, emboldened by fresh new ideas and a youthful population, Indonesia is home to many companies making waves in the international market. IndonesiaWISE, led by senior strategic advisor, writer, and educator Mr Amol Titus, is one such company, aiding its clients in reaching success through sustainability in all senses of the term, from environmental work to social responsibility efforts and financial management. A principal subsidiary of EmergingWISE, IndonesiaWISE is a critical part of this strategic advisory and management consulting group. Nominally, it was set up in 2008 with WISE as part of its name, alluding to the principles that make up the supporting pillars of the company: Winning, Innovation, Sustainability, and Excellence. These constitute the attitudes that it has been keen to instil in each of its teams since its inception, resulting in a company that is well aligned with the priorities of its clients – both multinational and domestic – and able to serve them in a holistic and effective manner. After all, it recognises that when it comes to sustainability, many emerging markets can feel lost in the weeds trying to navigate the different legislative measures and relevant governing bodies that oversee such things, and thus wishes to support its clients through this and the implementation of practical solutions. Working across the ASEAN market, IndonesiaWISE has made itself a pioneer in sustainability capacity development in several different areas. These can be described as follows. Firstly, socialisation and adoption of ESG practices; IndonesiaWISE works hard to help its clients find their region’s environmental, social, and governance practices and incorporate them into their businesses seamlessly, allowing for the resulting enhancement of environmental health and safety standards in line with global standards. Compliance with the social standards of key export markets such as Europe, the USA, and Japan can define whether a company would even be allowed to trade there – ensuring that such antidiscrimination and good working environment practices are strictly implemented will benefit the client’s company in both the short and long term. Impact-driven CSR is also another important element of its consulting work, as the field of education and vocational training is under significant additional pressure thanks to the large market of young people in major ASEAN regions such as Indonesia, where over 60% of the population is under 30 years of age. Thus, corporate social responsibility and incorporating strategies that allow a company to contribute to social health is pivotal. IndonesiaWISE also helps its clients to develop frameworks and competencies in sustainable finance, facilitating critical investments in projects that will see their companies thrive for years to come. By adopting a long term partnership approach it also helps them set up action plans paved with achievable milestones. Moreover, its collaborative measures in tandem with several reputable international stakeholders ensure that its clients have access to an increasingly globalised world, one that allows them to benefit from sustainable tourism as a key driver of local economic growth in key destinations. Its identification of sustainable supply chains, expertise in skills development and university outreach is also second to none, making meaningful experiences in sustainable development that become possible with IndonesiaWISE: Leading Pioneers for Sustainability Capacity Building Initiatives 2022 adequate, sector, and issue focused capacity building, with IndonesiaWISE becoming a pioneer and thought leader. Delivering projects based on its core values of creativity, responsibility, integrity, service, and passion, it looks forward to working in partnership with its clients. From the strategy design phase to the social and alignment phase, the deadline and execution stages, and the final evaluation and flexible adjustments phase, it champions collaboration and teamwork, with initiatives involving everyone regardless of skill level or experience. Nominally, IndonesiaWISE takes pride in being the continuity factor that unites a company and keeps it united, even through the tumult that the pandemic caused for its clients and for it as an entity. Such tumult involved deficits in previously lucrative sectors such as manufactured exports, tourism and retail. Thus, IndonesiaWISE found itself having to adapt in new and previously unforeseen ways that allowed it to ride out the shock waves rippling through economic powerhouses such as the USA, China, and the EU; despite the hurdles involved, IndonesiaWISE pulled through the challenges with flying colours. With the coming decades showing a renewed worldwide focus on sustainable development, IndonesiaWISE forecasts a bright future for itself and its clients. This is even further emboldened by its unique selling point as a company, one that allows it to take a values-oriented and professional approach to a strategic advisory and management consulting service, a far cry from many of its competitors who have recently come under fire for impracticality. Indeed, much of the time, such impracticalities can damage the client that said consulting firms are trying to help by trying to make strategies from developed countries fit a different scale of economy without adequate customization. This, of course, is folly, and not something IndonesiaWISE wishes to indulge. Instead, it adopts and tailor makes its consultation strategies to fit the economic, social, and environmental status of the countries it works within, allowing it to make itself relevant and empathic towards its clients at every turn. Through the partnerships that this enables, it has been able to carve itself a unique niche within its industry, and benefit accordingly, allowing it to pay these benefits directly forwards onto its micro-SME clients, especially with projects regarding supply chain development and inclusive growth. IndonesiaWISE’s staff have worked hard to cultivate this kind of atmosphere within the business by fighting against greenwashing, only participating in projects where the dedication to environmental betterment is provable and genuine, hiring people who are passionate and enthusiastic to help make its goals a reality. Going forward, IndonesiaWISE looks forward to approaching the future with a renewed vigour, excited to see demand for its services increasing and looking forward to stepping up to fulfil its client’s needs. With inspirational leadership and a collaborative work ethic, the company intends to continue to make significant contributions in the vital area of SDG-linked sustainability capacity building. Company: IndonesiaWISE Contact: Amol Titus Web: www.indonesiawise.com Mr Amol Titus CEO IndonesiaWISE (5th from right) inspiring North Sumatera Sustainable Tourism stakeholders IndonesiaWISE has pioneered ESG capacity building in major manufacturing centers in the country IndonesiaWISE has helped the banking sector develop competencies & frameworks related to Sustainable Finance Youth and gender empowerment continue to be areas of focus in Sustainability Capacity Building effors pioneered by IndonesiaWISE Australian Enterprise Awards 2023 Maz (Marylin) Schirmer is the mastermind behind Creatrix®, the revolutionary breakthrough healing programme that has been developed exclusively for women and is unlike any other programme on the planet. Utilising unique, powerful tools created especially for the female psychology, Maz and her company, UN-Institute of Women™ (UIW) are on a mission to certify life coaches, practitioners, and female leaders, to use Creatrix® (and Transformology®) as their programme of choice, so they can achieve exceptional results. Most Innovative Personal Development Program 2023: Creatrix® Get ACCREDITED to Deliver the: Jan22686 makes an appearance, with the 100ml bottle being priced competitively at $277 AUD. Launched in 2006, the fragrance has become a recognisable and sought-after product, with its sultry tones making it an incredibly unique scent for women. Straying away from the typical sweet and floral scents, Black Orchid combines an aromatic formula of black truffle, black plum, patchouli and, of course, black orchid, to create an unforgettable perfume. In the men’s range, Beauty Affairs advertises Paco Rabanne, Penhaligon’s, and Versace. For $499 AUD, buyers can indulge in the woody undertones of Creed’s Viking scent. Launched in 2021 by Olivier and Erwin Creed, the fragrance harbours top notes of mandarin orange, pink pepper, lemon, and bergamot, which is blended with base tones of vetiver, sandalwood, cedar, olibanum, and patchouli. The fragrance is a pleasant addition to the Creed line, of which many of its fragrances feature on Beauty Affairs and can be described as an elegant and fresh aroma. Yet if fragrances and skincare aren’t what you’re looking for, Beauty Affairs possesses an overwhelming amount of haircare, health and wellness, and cosmetic products. Hair straighteners, beauty supplements, concealers, and more, are all highlighted on the website. It is safe to say that when Beauty Affairs names itself as a ‘one-stop shop’ it is a completely accurate statement. Quite simply, it is Australia’s leading online authority on all things luxury and cosmetics related. Consistently the company goes above and beyond the call of duty in order to infuse luxury into its clients’ lives – and this includes its VIP member deals. Using luxury skincare is one thing but indulging in a world of luxury treatments is another. As a Beauty Affairs VIP member, you will be invited to experience one of Sydney’s best noninvasive luxury treatment spas as an exclusive offer. These deals are only available via the VIP package and cannot be found elsewhere, and the luxury packages must be booked through Beauty Affairs. Moreover, the experience in its entirety can be personalised, involving skin treatments and products that suit the customer’s skin. The treatments take place in a single treatment bed room and are carried out by highly qualified and professional aestheticians, ensuring a relaxing, attentive, and comfortable experience. Indeed, each of the treatment partners has been handselected by Beauty Affairs for their level of customer service, knowledge, and most importantly, luxury experience. Many that have taken this offer have complimented the service, leaving it numerous five-star reviews. Jenny R., a VIP member who completed the offer, left a testimonial stating, ‘Highly recommend! The staff are very professional and understanding of my sensitive skin. Their beautician does the most relaxing treatments – my skin is supple and settled after any treatment.’ Furthermore, Beauty Affairs has designed an awards scheme that allows members to build up a collection of points by completing tasks. For example, adding your birthday will give you 200 points, and leaving a product review awards 500. These points add up quickly and can be redeemed in return for a discount – 500 points can be exchanged for $5 AUD off your order, and 2000 for $20 AUD. When redeemed, the customer will receive a code that they can use during the checkout process. Beauty Affairs could not have made the process any simpler, it is quick, easy, and streamlined, and perhaps best of all, it provides a great incentive for customers to buy the products that they have been eyeing up. If the customer is in need of any further assistance, they can refer to the company’s blog or social media pages. Filled with helpful articles such as Does Lash Serum Actually Work? and Everything You Need to Know About Azelaic Acid, the blog acts as a magnificent guide to skincare and skin issues. It features advice, recommendations, and information surrounding common skin issues, and serves as that little extra push for clients hesitant about purchasing luxury skincare. Being able to educate customers about skincare by using high-performance beauty products from around the world as examples elevates Beauty Affairs head and shoulders above the competition, making them the obvious choice for the luxury skincare & cosmetics connoisseur. However, for more visual learners, the Beauty Affairs TikTok page serves as a treat. Since its creation, the account has amassed over 22 thousand followers and 78 thousand likes, all pouring in from skincare fanatics from around the globe. Featuring short videos about skincare hacks, peptides, cleansing, skin types, and recommendations – the list is endless – the TikTok page is a crash course in all things skincare. In addition, the page deconstructs the common lies and myths shared by skincare brands and consumers, including the claim of products being ‘chemical-free.’ Dozens of the videos have gone viral, with some garnering hundreds of thousands of views. The most popular video is titled Skincare Mistakes Volume 1 and has received 458 thousand views and over 30 thousand likes – the video teaches to apply oil after moisturiser, to apply retinol if needed as it is beneficial for skin rehabilitation, and to not wash your face with hot water. The company’s online presence alongside its devotion to quality has placed it at an advantage in a booming market. According to Statista, the global skincare market is expected to be worth around 189.3 billion U.S. dollars by 2025 and, in 2022, is currently estimated to be standing at 163.5 billion USD. This dramatic growth can be attributed to the shift in the skincare consumer base. In recent years skincare has seen its audience become younger and younger as people are becoming increasingly aware of its benefits, particularly in terms of anti-aging solutions. Contrasting this, the global cosmetics market decreased to 85.8 billion U.S. dollars in 2020, however, according to the Statista Consumer Market Outlook, it is estimated that revenue will begin to increase over the next few years, and by 2025 reach over 122 billion U.S dollars annually. Beauty Affairs biggest advantage? Its devotion to pleasing customers. The power of the customer cannot be underestimated, especially in a cutthroat industry such as cosmetics. In essence, the customer is what guarantees the company’s survival, and if it can capture their loyalty then it is set for long-term success. Beauty Affairs has been successful in this endeavour, satisfying customers across the globe, and this is reflected in the reviews of the company. Maintaining a five-star rating on Google Reviews and Facebook, the company has clearly cultivated a positive reputation. In one review, Madeline De Neeve stated, ‘The overall experience was absolutely stellar, don’t think it can be better than this.’ Meanwhile, Isabelle Seddon summed Beauty Affairs up as, ‘undeniably superior to the rest.’ Consequently, it is blatant that Beauty Affairs is the premium source for online luxury skincare services, and it has certainly earned the title of Most Innovative Luxury Beauty eTailer 2022. There is no doubt that at Beauty Affairs the customer experience comes first, and that it works to provide an unbeatable experience that is educational, elegant, and efficient. Henceforth, Beauty Affairs has accomplished its mission. Contact: Elly Agronov Company: Beauty Affairs Web: www.beautyaffairs.com.au Whilst Beauty Affairs works to curate the best luxury brands and products all in one place, it also places an enormous emphasis on education – not every skincare product will work for your skin type. Best Naturopathic Women’s Health Resource 2023 Naturopathy is a form of medicine that is used as an alternative to invasive medicine. There is a huge amount of naturopathic techniques and practices that are centred around self-healing and natural methods. We’re pleased to present Happy Healthy You as it wins this title for its neuropathic work with its clients. By definition, naturopathy stems back to the Latin “natura,” meaning birth, and the Greek “pathos,” meaning suffering, suggesting natural healing and rebirth after suffering with ailments. Of course, this definition is indicative of the power behind naturopathy as it aids us in the transformation of negative health conditions to a more positive, healthy way of being. “Founded in 2015, Happy Healthy You is an Australianbased health and lifestyle company established by Olympian, Lisa Curry and Naturopath, Women’s Hormonal Specialist and Author, Jeff Butterworth to provide women with information, products, and natural alternatives to hormonal imbalance.” With many years of combined experience that is deeply rooted in nature, Happy Healthy You offers a pathway to health using methods that are natural to us. By staying true to nature, Happy Healthy You is able to share a vision of health – then make it happen for each of its patients. “No pseudo-science. No artificial nasties. No cheap fillers. Just honest, research-based nutrition with high-quality ingredients formulated by in-house naturopaths and nutritionists that your body will thank you for.” Women’s health is a huge topic that is constantly evolving as we learn more about the difficulties of hormonal changes and chemical balance via biometrics. Happy Healthy You encourages women to embrace their biometrics in relation to sleep and stress levels. It creates a relationship between a woman’s mind and her body, and it knows exactly how to develop products that are focused on improving the balance of biometrics – so that women can function to their full potential and enjoy life again. Happy Healthy You began as a women’s health company that focused on the menopause – which is a hugely underrepresented topic in today’s society – and it has developed to be so much more for people of all ages, requirements, and situations. Happy Healthy You has designed and launched products for teens on their menstrual cycle journeys as well as providing solutions for sleeping problems, anxiety, headaches, and stress. At Happy Healthy You we do not just sell products, we encourage a holistic lifestyle and healing through our communities and our team of practitioners. To do this we offer support tools to work together with our products for sustainable health. We have an online community of over 200,000 women and a unique practitioner to patient model available for ongoing Jan23696 support to guide customers, along with tailored programs developed by nutritionists, fitness instructors and naturopaths. These work in conjunction to encourage harmony in the body as opposed to using products that simply mask symptoms. “Happy Healthy You believes that there are plenty of developments ready to unravel in the near future. Of course, we all want a better, healthier life, but we don’t always know exactly how to achieve that. There will be times when we feel we are doing it all alone – which is exactly why Happy Healthy You is there with you every step of the way.” Its team of practitioners support clients in a way that helps them to be happy and healthy. By being “authentic, current, well researched, honest, and most importantly effective,” Happy Healthy You is reaching and assisting a huge number of patients. When it comes to the changes we face in the naturopathy industry, Happy Healthy You understands that we are always growing, and that we will rely on technology more over time. “The future of health lies in AI. As individual practitioners there is always limitations. The emerging trend is in biometrics and within a few years’ time we will have the ability to constantly monitor health metrics via the blood, nervous system, and organ function. Constant monitoring analysed by AI will predict diseases before they develop and diagnose health conditions.” At HHY we are already encouraging women to embrace biometrics relating to sleep and stress levels and how our products affect these readings. We will continue to develop products focused on improving patients’ biometrics and hence health status. Winning Best Naturopathic Women’s Health Resource 2023 is a monumental achievement, for Happy Healthy You as it helps people to improve their lives and stay on that path to good health. Naturally, we need to want to help ourselves to be able to better our lives – and Happy Healthy You is there no matter what the issue seems to be. We are pleased to present it with this accolade in the Australian Enterprise Awards 2023, and we look forward to seeing what it does next as it continues to adapt to the market. Contact: [email protected] Company: Happy Healthy You Web Address: happyhealthyyou.com.au Only 3 Available Only 1 Available Titanium Package Main front cover image & headline 4 page editorial 2 Bespoke trophies 1 Wall plaque Personalised digital logo Personalised digital certificate 8-page digital brochure 100 high quality copies of your 8-page brochure Double Page Spread in future issue of APAC Insider 9,900 AUD Platinum Package 5,495 AUD Supporting front cover image & headline Double page spread Bespoke trophy Wall plaque Personalised digital logo Personalised digital certificate 4-page digital brochure
Feb22538 Isla Social is a full-service digital marketing agency that works with local and international brands across the retail, beauty, and lifestyle industries. We went behind the scenes to find out what makes its team the Leading Specialists in Social Media Marketing in New South Wales. Isla Social has a mission to increase the reputation of its clients and increase their online visibility. The team want to help their clients feel good when it comes to their marketing and online brand and one of the major ways they can do this is by providing an expert service. It isa also the team’s versatility which helps the company excel, providing a broad range of services which help small businesses grow into powerhouse brands in the online space. Social media marketing can take a company right to the very top. All of the social networks are continuing to increase and grow on a scale that no one was able to predict. The problem for some companies is that they do not know how to manage their online brand or simply do not have the time. That’s why Isla Social and the team’s skillset are so in demand, specialising in paid advertising on social media, marketing, and, of course, content creation. In any world of social media, content needs to be created in order to have a thriving account. Companies will need to use social media if they are looking to reach a new audience. Social media marketing aims to increase brand awareness, drive website traffic, generate leads, and ultimately boost sales and revenue for a business. It is an essential aspect of digital marketing and requires a deep understanding of the target audience and the social media platforms being used. In naming Isla Social as Leading Specialists in Social Media Marketing in New South Wales, it was important to understand what makes the company tick and what each player takes note of. Interestingly, we noted that the team’s core values are cemented in the three Ms - Marketing, Mindset, and Manifestation (goal setting). That is something that sets the company apart from its competitors, and clients are attracted to these goals. Following this mindset allows clients to understand and believe that it really is the company to work with. This mindset stems right from the top. The management team truly believes that in order to be successful in business, you need to have a combination of the three Ms. This belief is evident right through the company and is an integral part of its interview and hiring process. Every member of the team has to have this belief and follow these goals in order to enhance and grow the business. Since 2018, this mission and these beliefs have been fundamental to not only the clients but they have also been a major part of the business’ success. If anyone in the business didn’t conform to achieving these goals and having these beliefs, then the company wouldn’t be able to deliver the outstanding service that it does to clients. It is not only Isla Social’s success which has contributed to this award but also the success that it has achieved for its clients. It is the dedication to achieving success for its clients which makes the company stand out. Working hand in hand with clients and offering a uniquely bespoke approach, Isla Social has excelled as a social media marketing agency. The company has provided and delivered copy and content, as well as social media posts, to a range of high-profile clients, all of whom are always very happy with the work output and delivery, as reflected through its reviews. A constant presence when interacting with clients and the hands-on approach delivered by Isla Social ensures clients are never let down. Thanks to the team’s dedication and delivery to clients, as well as conforming to the three Ms and the company’s beliefs, Isla Social has been able grow brands from the beginning and as a result, become the fantastic business it is. Ultimately, the secret of Isla Social’s success is the goals that the team conform to. Almost every aspect of the success can be related back to their effort and cohesiveness. Company Name: Isla Social Contact Name: Bonnie Paterson Web Address: www.islasocial.com.au Leading Specialists in Social Media Marketing - New South Wales Jan23861 Individual items Bespoke trophy: 625 AUD Slate trophy: 625 AUD Wall plaque: 625 AUD Personalised digital logo: 460 AUD Personalised digital certificate: 460 AUD Full Page of Editorial: 740 AUD AOMucagt r2 62097030 - - - Subscribe to APAC magazine www.apac-insider.com/subscribe
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