Australian Enterprise Awards 2024

APAC Insider- Australian Enterprise Awards 2024 | 95 Selecting footwear for a toddler is not as easy as it sounds, especially when they find most to be uncomfortable and prefer to walk barefoot. Comprehending all the problems regarding baby footwear, Rebecca Burke and her family started BigToes Australia, a company manufacturing scientifically developed footwear to mimic barefoot walking while protecting little feet. We find out more about BigToes Australia as it achieves success in the Australian Enterprise Awards 2024. The story of BigToes Australia begins with founder and owner, Rebecca Burke’s struggle to find comfortable shoes for her own son. With most footwear causing instability or blisters on her little one’s feet, she decided to take the matter into her own hands and launched BigToes Australia. The shoes by BigToes Australia are created by keeping in mind the importance of the natural development of children’s feet and how essential barefoot walking is for initial balance and coordination. These shoes are very functional, providing ample space for toddlers to wiggle and stretch their toes. The top of the shoe rests just below the ankle and provides the right amount of support without itching, rubbing, or discomforting the toddler’s tender feet. Made from breathable cotton and thermoplastic elastomer (TPE), these patented shoes in Japan are lightweight, non-slip, and moisture absorbing. Besides, BigToes Australia is the only pre-walker and toddler shoe brand with multiple medical recommendations. Numerous physiotherapists, chiropractors, and podiatrists recommend these shoes for little children to aid their posture development, optimal ground contact, and functional movement. Nigel Nulty, CEO and Chiropractor from Chiro One Helensvale, says, “I recommend BigToes because they allow for complete foot and toe contact with normal functional movements whilst protecting the feet against little nasties on the ground!” He continues, “As a parent myself, I cannot recommend BigToes enough as the perfect shoe for your little one. Whether bub is learning their first steps or to have something on their feet when they’re on the move, you won’t regret investing in a pair of BigToes for your child.” Alongside their high quality, the style of these shoes equally contributes to their popularity among parents. Made from nontoxic materials, BigToes Australia has over 35 designs of machinewashable shoes for children aged between six months and three years, which people absolutely love and thus, they have provided some glowing testimonials. One customer, Zoe from Wollert, Victoria, says, “They are so easy to put on my one-year-old who doesn’t sit still, and he loves wearing them. They are also super cute and go on with so many outfits.” These versatile shoes are great for all occasions, be it beach day to protect against hot sand and stones, pool day at home, long hours at daycare, their nonstop running around the house, keeping warm in the winter, or formal occasions. They protect your little one’s feet no matter where they are. Additionally, BigToes Australia is the very first company in the world to make colour-changing shoes for children. Its Chameleon BigToes range have a patented design that changes the colour of the sole when exposed to UV light, which spurs curiosity in children and makes them want to wear them. And after wearing them, they don’t want to take them off because of their ability to mimic barefoot walking. Though this award-winning company is young and familyowned, it already has a number of retailers selling its products across the country. Currently, it is shipping worldwide and working on bigger sizes of its shoes for growing children and strong grip socks for the whole family. Furthermore, the company aims to educate parents all over the world on the benefits of being barefoot for the cognitive and physical growth of a child and how BigToes Australia can support their progress while protecting their feet from all the risks of walking around barefoot. Given its remarkable contribution, it is no surprise that BigToes Australia is crowned as the Most Innovative Children’s Footwear Company 2024. The future success of this shoe brand is inevitable, and it is well on the road to further growth as it aspires towards producing the best first footwear for every child. Contact: Rebecca Burke Company: BigToes Australia Web Address: bigtoes.com.au Most Innovative Children’s Footwear Company 2024 Jan24496

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