APAC Indian Excellence Awards 2017
, Established in 2003, IMS was created by Founder Director, Late Sh. Suresh Saraf and Amit Saraf. The current list of directors also includes Deepak Saraf, Ankit Saraf and Anita Saraf. Having been established for more than 13 years now, the company has two key brands Digitek and Envie and several products under its umbrella. Within a span of few years, these brands have grown to be one of the largest brands in their respective categories. Envie Rechargeable Batteries have won several awards against some very renowned MNC brands for being the best in its category as AAA Batteries In 2012, AA and AAA Batteries in 2013, AA Batteries in 2014 & again AA Batteries in 2015. Similarly, Digitek today is one of the largest brands in the photographic and smartphone Accessories industry. It carries a very wide range of photographic accessories and smartphones accessories. There is wide acceptance of all its products range due to Superior quality and after sales service. All of the products are compliant with international standards such as CE, ROHS, UL. Also, most of its products have already been registered under CRS scheme of BIS as introduced by the Government of India. Overall, IMS’s strength lies in its widespread network across the country with six offices at Delhi, INB17008 Best Rechargeable Batteries Supplier 2017 IMSMercantiles is currently one of the largest distributors of photographic accessories, rechargeable batteries and chargers and smartphone accessories in India. We profile the firm to explore the secrets behind its success. Mumbai, Kolkata, Ahemdabad, Hyderabad and Jaipur. It also has over 600 distributors and it caters to over 70,000 retailers in the country with over 200 trained staff, placed at different locations of the country. Through this global network the firm is committed to make available its brand outside India for which it has been making several efforts through participation in exhibitions outside India. Photokina in Germany and photo and video exhibition in Colombo, Srilanka has been platforms where it has showcased its products. Additionally, the company is currently distributing its products in Myanmar and Nepal through its newly appointed distributors. It also targets to soon make the brands available in other Asian markets like Thailand, Indonesia, Malaysia, Srilanka, etc. Looking to the future, IMS remains focused on growing its network, which has already been growing at a tremendous pace of over 20% year on year. The company is also exploring various other product lines to put into its network in the new Financial year 2017-18. These new product lines will only help to accelerate the growth of the company. Alongside this, the company is also gradually moving its sourcing base to India. This will not only support the movement of the Make in India initiative by the Government of India but will also cut down costs for the company eventually increasing the gross margins of the company. These developments pave the way for a bright and exciting future for IMS. Company: IMS Mercantiles Pvt. Ltd. Contact: Amit Saraf Contact Email:
[email protected] Address: 704, V3S Ring Road Mall, Sector - 3, Rohini, Delhi, 110085, India Phone: 0091 11 47074444
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