APAC Insider- Q3 2024 | 10 Most Innovative Strategy Consultancy CEO of the Year 2024 & APAC Business Innovation Excellence Award Triple Bottom Line Philosophy Many businesses struggle to adapt to a rapidly changing and disruptive world. Traditional capitalist models often prioritize short-term profits over longterm sustainability, leading to environmental degradation and widening gap of social inequality. Global Catalyst Advisory (GCA) helps businesses innovate and thrive in this new era. The company believes in the “triple bottom line” – achieving success by considering the needs of people, the planet, and profit. It combines cutting-edge technology, strategic thinking, and academic rigor to develop innovative solutions for clients across public, private, and nonprofit sectors. Global Catalyst Advisory, a boutique strategic advisory firm, headquartered in Singapore has carved a niche in blending strategic advisory with innovative technologies, thought leadership, and academic rigor. Founded on scientific and evidence-based analysis principles, the firm addresses complex challenges its clients face by proposing sustainable solutions. Operating across Southeast Asia, the Middle East, Europe, and the Americas, Global Catalyst Advisory has made significant strides in public, private, and NGO sectors, living up to its motto: “Resolving World’s Issues.” Award Winning CEO and Strategy Consulting Firm Under the stewardship of Victor Tay, the CEO, Global Catalyst Advisory has garnered international acclaim, securing several awards, such as the ‘Green Asia Sustainable Leadership Awards’, ‘Brands for Good Awards’ from Singapore, ‘Most Influential Sustainable CEO in South East Asia’ from UK, ‘Financial Excellence Leadership Awards’ from Dubai, ‘Top 30 Innovative Companies to Watch in 2024’ from US award organization, reflecting the firm’s ability to transform industries like social enterprises and agriculture through advanced technologies like Web3, blockchain, and tokenization. Victor recognized as the “Leading CEO Making an Impact in the World” has dedicated his career to enhancing the innovative technology capabilities of enterprises and non-profits through astute financial and strategic advisory. Advising Government and Policy Makers Global Catalyst Advisory advises on numerous government projects across Qatar, UAE, Saudi Arabia, Thailand, Vietnam, Malaysia ranging from formulating policies in foreign direct investments, establishing industrial park, forging a conducive startup ecosystems, franchise competence framework and food safety and traceability. Victor also advises strategy consulting firms across Strategy&, McKinsey, Bain, BCG, etc. He is well sought after for his May24528 experience in blending economic pragmatism and government policies. He recalled one of his projects pertain to helping government to provide secured food supply chain and stockpiling during the challenging Covid period when the consultancy was conducted solely via teleconferencing. Victor felt that these projects provide a strategic approach in developing a country’s economy, creating new jobs for the people while facilitating a safe secured society. Strategizing Infrastructure and Project Financing Having won the “Financial Excellence Leadership Awards” awarded in Dubai, Victor promoted numerous financial approach blending public and private financing to accelerate the Return of Investment (ROI). In a project at Central Asia, Victor noticed that the traditional power plant had long payback cycle, in addition to lacking of funds to maintain the plants owing to low utility charges. He proposed creatively to use a blended financing of naturebased solutions with carbon credits as additional revenue source to accelerate the ROI. The combination of Green financing, government incentives, carbon credits and utility tariffs postured the project more attractively to the private financiers. Web3 and Metaverse for Environmental Sustainability Victor’s leadership extends into his role as the United Nations Global Compact NS chair, where he champions SDGs and ESG issues. He critiques the inefficacies of international agreements like the Kyoto and Paris Protocols, highlighting the inequitable burdens placed on developing nations. Global Catalyst Advisory leverages dynamic monitoring, reporting, and validation (DMRV) technologies to ensure the traceability and permanence of afforestation projects, enhancing the integrity of carbon trading markets. Victor previously chaired the United Nations Global Compact NS advocating multinationals to adopt SDG initiatives like ethical sourcing, integration of sustainable product, alternative energy adoption and developing countries workforce development. He further Victor addressing World Bank, OECD and Vietnam Vice Chairman
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