APAC Insider- South East Asia Business Awards 2024 | 11 May24283 Based in the south of Metro Manila, CleverCatch is 360 marketing agency with an end-to-end approach to every project it touches. Driven to achieve creative excellence, CleverCatch delivers transformative services that empower brands to grow and thrive. In the wake of its win, we speak to Neil Jan Tacderas and Ma. Angelica De Luna, co-founders of CleverCatch, about this pioneering marketing agency. Founded by Neil Jan Tacderas and Ma. Angelica De Luna, CleverCatch emerged during the pandemic to help small businesses navigate challenges in the advertising and marketing landscape. What initially began as a way to support local enterprises became a mission of growth and creative fulfilment. Over the past four years, CleverCatch has worked with numerous local and international companies to help them build genuine connections with their audiences. Some of its acclaimed clients include vivo, Popeyes, Fujifilm instax, JBL, SM Development Corporation, ePLDT, and many more. The team works across a wide range of projects and sectors to ensure that its pursuit of excellence never falters. CleverCatch is extremely proud to have retained the companies that it started with to this day, a testament to its commitment to ongoing innovation in an everchanging world. CleverCatch’s innovative solutions cover everything under the marketing umbrella, including branding and creative services, end-to-end video production, social media marketing, PR and media management, website and app development, paid media, and events. CleverCatch’s all-in-one platform delivers inspiring content to mobilise brands and help them achieve their unique business goals. Angelica says, “Aside from being a full-service marketing agency, we take pride in the cohesiveness of our work. We don’t just take inspiration from the creative brief. We immerse ourselves in the culture of the brand and the people they want to reach. From there, we try to find an interesting insight or a story that’ll serve as an inspiration for our work. We often emphasise the impact of storytelling as it’s a powerful way to emotionally connect with brands and consumers. “As a company, we don’t want to be transactional and let our client relations be a mere exchange of service. We view and treat our clients as a team, which helps us nurture the relationship we’ve built with them. And because we’re a passionate bunch, we always go the extra mile.” The CleverCatch team is composed of, passionate creators and marketers with extensive experience in the creative industry. Across its work with clients, suppliers, and coworkers, the team takes full ownership of its magnificent work and ideas. It is CleverCatch’s belief that ownership drives employees to take initiative, and produce exceptional work for its clients. Collaboration and passion are core values which push the team to flex their creativity and work towards a collective goal. At its heart is the pursuit of creative excellence, which involves the team finding new ways to problem solve while remaining flexible for its clientele. CleverCatch values and upholds empathy to harmonize emotional insight with rational thinking. By being empathetic, the team can ensure it fully values the people it works with and finds new ways to address their needs. Angelica shares, “Our culture reflects our core values as one. When choosing a new individual to join our team, we seek out the values that we nurture and practice. When you’re working with people who have the same values as you, it encourages you to be your authentic self and get better at what you do.” Neil adds, “On top of that, a leadership mindset is very much encouraged within the team. We’re proud of our synergy as well. It has given each one of us the chance to take the lead and be in our element. When you let your people take the stage and give them the freedom to show their strengths and talent, it spurs creativity, productivity, and collaboration. Everyone will always have their time to shine. That approach has sparked great ideas and even stronger teamwork among us.” As the Philippines approaches pitch season, CleverCatch is preparing for a wealth of new opportunities and looks forward to collaborating with more outstanding brands. Although the full details are still yet to be announced, CleverCatch is ready to embrace new challenges and continue pushing the limits of creativity and excellence. Recognised in this year’s South East Asia Business Awards, CleverCatch has become a trusted partner of both international and local brands for its transformative creative solutions. We are delighted to honour CleverCatch with our award for Best FullService Advertising & Marketing Company 2024 – Philippines. Contact Details Contact: Ma. Angelica De Luna Company: CleverCatch Inc. Web Address: www.clevercatch.ph Best Full-Service Advertising & Marketing Company 2024 - Philippines
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