South East Asia Business Awards 2025

APAC Insider- South East Asia Business Awards 2025 | 12 Guided by the belief that estate planning should celebrate an individual’s uniquity and the dynamics of their family, Magis Legacy affords every client a personalised journey complete with an estate plan tailored to both the current and future chapters of their life. From will-writing services to guidance with lasting power of attorney (LPA) or even developing robust business succession strategies, this trusted estate planner delivers its legacy-planning solutions to an array of clients, with the common link between them being the pursuit of something ‘more’ than a traditional will. Magis Legacy specialises in the provision of comprehensive estate and legacy-planning services for individuals and families alike in Singapore. Primarily serving professionals, business owners, and other such highnet-worth individuals, the company is renowned across the region for delivering thoughtful planning grounded in its values – all whilst reflecting the unique dynamics, life goals, and desired legacies every family is built upon. “Our goal is simple: to help our clients love their loved ones for longer – by ensuring their wishes are honoured, and their families are protected, empowered, and prepared.” As for how these values – clarity, compassion, and integrity – shape the company’s work, they are the foundation of an ethos that estate planning should be a conversation and not a transaction. For example, the injection of clarity into a notoriously-complex sphere sees clients empowered to make confident decisions, whilst compassion sees human connections made and paves the way for the company’s trusted reputation. Integrity then underpins the entire process, ensuring the team always act in their clients’ best interests. Going one step further and exploring exactly what this looks like, by asking difficult but necessary questions such as “what kind of legacy do you want to leave?” and “how will this decision impact your children, not just legally, but emotionally?”, Magis Legacy sets itself apart by focusing on the people behind the paperwork. This not only positions the company as a reliable partner in some of life’s most personal moments, but it demonstrates the value it can add in the lives of those in everevolving cosmopolitan hub that is Singapore. Despite a growing awareness of the importance of estate planning in Singapore, many in the country are still delaying the process due to the widely-held belief that it is either too complicated or something exclusively for the elderly or abundantly wealthy. On a mission to change this, Magis Legacy is prioritising education to ensure that legacy planning is presented in a more accurate light: as a relevant, accessible service for now. Shifting the public’s mindset around legacy planning is no easy task, and this trusted estate planner recognises it is an aim that can only be achieved by focusing on both the technical precision and emotional nuance inherent in legacy planning. Thus, the team here support one another across these areas, enhancing their knowledge of the sector whilst also improving how they serve the real, human needs of a rapidlyexpanding client base. The work Magis Legacy is proudly spearheading in this space has resulted in the emergence of some industry-defining trends over the past 12 months or so, be it the growing demand for the likes of LPA and will-writing services amongst younger clients, more business owners prioritising succession planning, or parents recognising the need for specialised estate planning to ensure their children access longterm welfare and financial stability. Capitalising on the shifts that it has helped usher in, the shortterm future of Magis Legacy is geared towards expanding its corporate outreach programme – which sees conversations had around estate planning and in-house clinics delivered concerning workplaces and professional networks. A company representative added: “We also intend to deepen our partnerships with the likes of special-needs advocacy organisations, so we can extend our specialised estateplanning services to parents and caregivers navigating these unique challenges.” Finally, the company’s longerterm plans revolve around adopting a more proactive approach to aligning its services with national initiatives such as the My Legacy vault: a platform created by the Singaporean government to help individuals plan their end-of-life matters. This similarly offers the likes of will-writing information/tools and LPA support, so Magis Legacy’s support will only help to bolster both its output and its impact. Going beyond the documents and technicalities usually stopped at by its competitors to deliver a service that is intentional, trustworthy, and deeply rooted in the human connection, Magis Legacy is a testament to the fact that estate planning is about preparing those closest to us for a life after we have gone. This may seem like a scary thought, but with this legacyplanning expert, the process has never been more clear or compassionate. Contact: Benjamin Cher Company: Magis Legacy Web Address: www.magislegacy.sg Most Trusted Estate Planning Consultancy 2025 AIS-Jun25148

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